Social Media

Meta is rolling out Threads ads to users worldwide

Published

4 months ago

on

Meta expands Threads ads worldwide, reaching 400M monthly active users. Expect AI-personalized image, video, and carousel ads in your feed starting next week.

Threads has finally reached the scale necessary for Meta to fully integrate it into its advertising ecosystem. On Wednesday, the company announced that with the platform now boasting 400 million monthly active users , ads are expanding to all users globally. This anticipated shift follows a pilot program conducted in 30 countries earlier last year.

#image_title

The ads appearing on Threads are driven by Meta’s AI-powered advertising infrastructure. They will utilize the “same level of personalization”—essentially the same tracking and profiling mechanisms —found on Facebook and Instagram. Users can expect to see image, video, and carousel formats appearing natively within their feeds.

Meta indicated that this expansion begins next week , though a complete rollout will span several months. “Ads on Threads expansion to all users will be gradual, with ad delivery initially remaining low as we reach global user availability in the coming months,” the company stated in a blog post.

Related Topics:

Leave a Reply

Your email address will not be published. Required fields are marked *

Trending

© Copyright 2026 | All rights reserved | Technews89.com