Sony’s new Bravia 7 II TVs combine True RGB visuals with AI-powered Google TV features

Sony just redefined the home theater experience in India . From “True RGB” tech to a massive 98-inch display and upcoming Gemini AI integration , the new Bravia 7 II series is a beast—and it’s officially here!

The all-new Sony Bravia 7 II series premium television lineup in India. The latest models introduce Sony’s True RGB technology , bringing independently controlled RGB LED lighting for more accurate colours and deeper contrast . Alongside improved visuals, the new TVs also focus on gaming , immersive sound , and AI-powered smart features designed for modern home entertainment setups .

Sony Bravia 7 II key features

The Bravia 7 II series is powered by Sony’s RGB Backlight Master Drive Pro technology , which independently controls red, green, and blue LEDs to improve color precision and contrast. Sony has paired this with the Cognitive Processor XR , enabling the TV to analyze scenes in a way that mimics human vision and hearing . The lineup also includes RGB Triluminos Max, Smooth Colour Gradation, and X-Wide Angle Pro technologies for wider viewing angles and more detailed colour transitions .

Sony is offering the Bravia 7 II in screen sizes ranging from 55-inch to 98-inch . The TVs support Dolby Vision, HDR10, HLG, IMAX Enhanced, Dolby Atmos, and DTS formats for a theatre-like viewing experience . Acoustic Multi-Audio+ technology on larger variants places sound more accurately with on-screen action, while Voice Zoom 3 improves dialogue clarity during movies and shows .

For gamers , the Bravia 7 II supports 4K 120Hz gaming through HDMI 2.1 along with Variable Refresh Rate and Auto Low Latency Mode support . Features such as Game Menu 2, Dolby Vision Gaming, PS Remote Play , Auto HDR Tone Mapping, and Auto Genre Picture Mode are also included.

The televisions run Google TV and support Google Assistant, Apple AirPlay 2 , Apple HomeKit, Chromecast, and Alexa-compatible devices . Sony has also confirmed that Gemini integration for Google TV will arrive through a future software update .

Sony Bravia 7 II price and availability

Sony has started pre-bookings for select Bravia 7 II models in India starting today. The 55-inch variant is priced at Rs 2,21,990, while the 65-inch model costs Rs 2,74,990 . The 75-inch and 85-inch variants are expected to launch by the end of June , while the 98-inch model is scheduled for release by the end of July.