X is taking a page 📖 from Bluesky’s playbook with the launch of its own “Starterpacks.” 🚀

In the coming weeks, X will roll out this new feature to all users 🌐, as announced by the company’s head of product, Nikita Bier 📢. The tool offers compilations of accounts tailored to specific interests 🎯, designed to help new users get settled on the platform 👋. If the concept feels familiar, it is essentially a mirror 🪞 of Bluesky’s “starter packs,” which debuted in 2024. However, there is a distinct difference in approach: while Bluesky empowers ordinary users to curate and share their own custom lists of up to 50 accounts via QR codes 📲, X has decided to compile and curate these lists internally 🏢.

#Starterpacks

According to Bier, the company “scoured the world 🌍 for the top posters in every niche and country” 🗺️ to build these collections. The objective is to help new users discover the best accounts—regardless of their follower count 📈—that align with their passions ❤️. X is joining a growing list of platforms that have adopted Bluesky’s model. Threads 🧵 introduced a similar feature in late 2024, inserting collections of recommended profiles into the feeds of new sign-ups. Mastodon 🐘 followed suit in 2025, though it distinguished its version by giving existing users the agency ✅ to decide whether or not they want to be included in the lists.